"Fuel This" Chevy Volt Ad

Fuel This
2014 Chevy Volt
Go green. In every sense of the word.

Fuel This
2014 Chevy Volt
Change is good.

Fuel This
2014 Chevy Volt
Your wallet will thank you. Everyone else will just be jealous.

This was an assignment in The Ad Club's Creative Concepts class taught by Doug Gould at Allen and Gerritsen. This ad series was a collaboration between Macie Soler-Sala (copywriter) and myself, Niki Hinkle (Art Director)

This campaign won a merit award at HATCH 2014.